Shot from the fall of 2015 to the spring of 2016 this series for Adelaida highlights conversations with winemaker,   Jeremy Weintraub, hospitality manager, Glenn Mitton and vineyard manager, Mike Lightener. We were so happy to work with Soterra Strategies on this beautiful project which helped to promote the launch of their new labels and the opening of their new hospitality center.

Adelaida's Winemaking Culture: Adelaida winemaker Jeremy Weintraub speaks to the culture and philosophy surrounding Adelaida's vineyards and wines.  The vineyard and winemaking team let nature guide the way with sustainable practices.  

The Story of Adelaida: Nestled in the Santa Lucia mountain range west of Paso Robles – just 14 miles from the Pacific Ocean – lies Adelaida. A region with a rich past. Made with an experienced, but guiding hand in the cellar, the wines show balance and complexity. With a nod to generations past, they are truly Adelaida-borne. Each bottle reflects the incredible sense of place of where it came from. Welcome to Adelaida.

Estate HMR Vineyard: This video pays tribute to Adelaida's Estate HMR Vineyard. Planted in 1964 by Dr. Stanley Hoffman and André Tchelistcheff, HMR is home to the oldest producing Pinot Noir on the Central Coast.